Sports

Kumho Tire's focus on sports marketing for the past 2 years is about connecting with the sports fans and engaging meaningfully in moments of excitement, elation and passion. Kumho is a proud sponsor of top tier sports franchises such as the Los Angeles Lakers and Miami Heat of the NBA, and the New York Jets and Buffalo Bills of the NFL. Kumho is also the Official Tire of the USC Trojans and counts Ohio State University, University of Texas, University of Florida and the University of Tennessee as past college sports properties.

Kumho's goal is to not only raise brand awareness, but take experiential marketing to the next level and be a part of every game, rooting with the teams alongside fans, athletes and friends.

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